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DEAD SOUR

EXXTREME SOUR FLAVOR,

YOU HAVE BEEN WARNED.

ABOUT THE BRAND

 

Dead Sour is a mouth-watering sour sweet business that has been voted the no1 extreme sour sweet brand in the world! They offer a huge range of sweets with extreme sour coating!

Dead Sour understands that sometimes, you crave a taste that wakes up your senses and challenges your palate. That's precisely what they deliver with their exceptional range of extreme sour sweets.

They're always trying out new flavors and textures to keep their sour sweets exciting and fresh.

PROJECT SCOPE​

Creative Direction

Brand Strategy

Visual Identity

Brand Collaterals

THE OUTCOME

This design idea for Dead Sour is a real eye-catcher! It's not your typical candy branding with rainbows and unicorns. Instead, it's bold, quirky, and edgy, perfectly embodying the brand's commitment to intense sourness.

 

It speaks directly to the candy lovers out there, letting them know Dead Sour is anything but ordinary. It breaks away from candy stereotypes, making it memorable and standing out in the market.

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